PORTFOLIO

Over the past ten years, I have worked as a project manager and account director on a wide range of digital projects - from website relaunches and SEO content productions to campaign landing pages and video and photo productions for clients such as Angelini Pharma, L'Oréal Paris and Kleinanzeigen. I present two selected projects on this page. You can find more projects and additional details in my portfolio PDF. Just send me a message if you would like to receive it.

PROJECT SELECTION

Logo of the company Angelini Pharma on a pink background

Account Direction

In 2020, I started working with Angelini Pharma Germany and initially oversaw the website relaunch of ThermaCare. We developed a modern website with a strong UX and SEO approach. Over the following three years, the collaboration expanded and I also took over the Boxa Grippal and Tantum Verde brands.

    • Three years of project management for various digital projects

    • Strategic consulting and development of digital solutions

    • Managing and further developing the client relationship

    • Budget responsibility for the entire client

    • Leading a small team of project managers

    • Planning and coordination of resources, timings and budgets

    • Success monitoring based on client and agency KPIs

    • Website relaunches, UX and UI optimizations, digital advertising campaigns (including campaign landing pages), as well as SEO content production.

    • Annual marketing planning for the three brands in collaboration with the entire agency network. From the second year onward, my colleagues and I took the lead on the process, coordinated the digital collaboration of all involved agencies, and led as well as co-moderated the meetings.

Laptop and smartphone, each with a screenshot from the ThermaCare website
L'Oréal Paris brand logo on a pink background

Website relaunch

In 2013, our task was to digitally reposition MEN EXPERT - the men's brand from L'ORÉAL PARiS - and make it the most visible grooming brand in the German online market.

    • We launched a modern, user-friendly website for Men Expert and implemented an effective SEO strategy.

    • Within just a few weeks, we surpassed the previous market leader, and organic traffic quadrupled.

    *Our relaunch website has now been replaced by a new website, but the photos and texts are still being used.

    • Project management of an interdisciplinary team of 10 members, including partners and freelancers (from strategy to development).

    • Organization and execution of a 3-day photoshoot.

    • Management of SEO content production with over 100 pieces of content.

    • Coordination of icon and illustration creation.

    • Planning and coordination of resources, timings and budgets

    • Cost, quality, and success control according to client and agency KPIs.

Laptop and smartphone, each with a screenshot from the Men Expert website

WOULD YOU LIKE MORE INSIGHTS?

I have compiled more past projects in my portfolio. The PDF gives you an insight into the objectives of the projects and my respective tasks. Please send me a message and I will send it to you.

CLIENTS

  • Logo of the company Angelini Pharma
  • Logo of the company L'Oréal Paris
  • Logo of the classifieds company
  • Logo of the company Thalia
  • Logo of the company Hurtigruten
  • Logo of the company Mars Petcare

ARE YOU INTERESTED IN WORKING TOGETHER?

Got a project where you could use my project management skills? Then let's talk!